Requirement: Create buzz around the North Carolina Museum of Arts “Rolling Sculpture: Art Deco Cars from the 1930s and ’40s
Creative Execution: I had the idea for micromurals outside of this project, but Jed from Myriad Media thought it would be great to pair with this NCMA campaign. The “micromurals”—only 4 x 10 inches and made from laser-etched metal from local business Mort’s Trophy Shop—feature illustrated versions of the 17 cars and motorcycles in the exhibition and  Winner of a Silver Addy for Guerrilla Marketing.
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